BMW is still the world's number one premium brand but not by much. Audi sales have come very close to matching BMW's for the first quarter of this year - coming in only 1,709 units behind the Bavarian brand's.
BMW had a global sale count of 265,809 units for the quarter (January to March) while for Audi the number was 264,100. BMW sales were buoyed by demand for the new X1 model. Both automakers were helped by resurgent markets, particularly the US, where overall auto sales rose 16 percent over the same period last year. [Read more...]
